A sapphire is said to bring serenity and purity to the wearer. Wear a pink sapphire pendant for serenity and purity with a splash of fun and irreverence. An amethyst pendant is said to bring spirituality, tranquility and peace to the wearer. It is even said to help one succeed in business. Although a relatively new gem, alexandrite is said to bring pleasure and love. Wear a created alexandrite pendant to attract the man of your dreams.